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When it comes to the sustainability of the Graphic Communications Supply Chain, it's important to separate verifiable facts from opinions and misleading information.

Below you'll find a variety of facts related to the sustainability of print and paper. You may refine your search by checking one or more of the boxes to the right under "Interest Options" and clicking the "Submit" Interest Options button.

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American consumers expect companies to address the full environmental impact of a product’s lifecycle, from the impacts associated with manufacturing the product (90%), to using it (88%), to disposing of it (89%). And although 69 percent of American consumers routinely or sometimes consider the environment when making a purchasing decision, they are influenced most by end-of-life messages, followed by other factors: • 42% say they are most influenced by messaging related to the environmental impact of disposing of a product •33% say they are most influenced by messaging related to the environmental impact of using a product •25% say they are most influenced by messaging related to the environmental impact of manufacturing a product
5.3.2013
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Over half of the raw material used to make paper in the U.S. comes from recovered paper and the wood waste (such as wood chips and sawdust) left behind from lumber manufacturing.
5.3.2013
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ISO 14001 is the world’s most recognized framework for environmental management systems (EMS) that helps organizations both to manage better the impact of their activities on the environment and to demonstrate sound environmental management. The ISO 14020 series of standards addresses a range of different approaches to environmental labels and declarations, including eco-labels (seals of approval), self-declared environmental claims, and quantified environmental information about products and services.
5.3.2013
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The Global Forest & Trade Network (GFTN) is WWF’s initiative to eliminate illegal logging and transform the global marketplace into a force for saving the world’s valuable and threatened forests. GFTN aims to mainstream the principles of responsible forest management and trade as a standard practice throughout the global forest products industry by providing technical assistance, partnership and trade opportunities with committed companies. GFTN considers independent, multi-stakeholder-based forest certification as a vital tool in this process
5.3.2013
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Currently, about 10 percent of the world’s forests are certified, and 40 percent of these certified lands are in North America.
4.25.2013
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Of the 53% of Americans who visited a library or bookmobile in person in the past 12 months, a high percentage still go to access printed books: 73% say they go to browse the shelves for books or media; 73% say they visit to borrow print books; 31% say they visit to read or check out printed magazines or newspapers.
3.22.2013
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When the transfers of biogenic CO2 to the atmosphere are being completely offset by removals of CO2 from growing biomass, this cycle is in balance. In the case of forests, when this happens the biogenic or forest carbon “stock” will be stable. As long as the biomass carbon cycle is in balance, the release of biogenic CO2 resulting from the use of biomass within that cycle does not cause atmospheric CO2 to increase.
3.21.2013
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The U.S. mailing industry supports 8.4 million jobs (6% of U.S. Jobs). The U.S. mailing industry supports $1.3 trillion in sales revenue and over 8.6% of U.S. GDP.
3.21.2013
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Website screenshots of the Paperless2013.org initiative
3.15.2013
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The Ecological Footprint tracks humanity’s demands on the biosphere by comparing the renewable resources people are consuming against the Earth’s regenerative capacity, or biocapacity: the area of land actually available to produce renewable resources and absorb CO2 emissions. Both the Ecological Footprint and biocapacity are expressed in a common unit called a global hectare, in which one gha represents a biologically productive hectare with world average productivity. The Ecological Footprint shows a consistent trend of overconsumption (Figure 3). In 2008, the Earth’s total biocapacity was 12.0 billion gha, or 1.8 gha per person, while humanity’s Ecological Footprint was 18.2 billion gha, or 2.7 gha per person. The amount of forest land needed to sequester carbon emissions is the largest component of the Ecological Footprint (55 per cent). This discrepancy means that we are in an ecological overshoot situation: it is taking 1.5 years for the Earth to fully regenerate the renewable resources that people are using in a single year.
3.13.2013
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Photosynthesis converts radiant energy from the sun and CO2 from the air into the chemical energy stored in plant tissue, also called biomass. Biomass, therefore, can be thought of as stored solar energy. When biomass is burned, decays or is otherwise oxidized, the chemical energy is released and the CO2 is placed back into the atmosphere, completing a natural carbon cycle.
3.1.2013
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The carbon storage service provided by the world’s forests is vital for climate stabilization. The amount of carbon stored in different forests varies: Tropical forests store the most carbon. Almost half of this above-ground carbon is in the forests of Latin America, with 26 percent in Asia, and 25 percent in Africa. The vast northern boreal conifer and broadleaved forests are also important carbon stores. Temperate forests have been decimated over the centuries, but are now expanding in Europe and the United States, and so are building carbon stores. Europe and the United States aside, however, the world’s forests are being cleared and degraded through human activities, releasing greenhouse gases, especially CO2, into the atmosphere. Globally, around 13 million ha of forest were lost each year between 2000 and 2010.
3.1.2013
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Eighty percent of kids who read ebooks still read books for fun primarily in print. Kids say that ebooks are better than print books when they do not want their friends to know what they are reading, and when they are out and about/traveling; print is better for sharing with friends and reading at bedtime. Fifty-eight percent of kids age 9–17 say they will always want to read books printed on paper even though there are ebooks available.
3.1.2013
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Of the 53% of Americans who visited a library or bookmobile in person in the past 12 months, a high percentage still go to access printed books: 73% say they go to browse the shelves for books or media; 73% say they visit to borrow print books; 31% say they visit to read or check out printed magazines or newspapers.
3.1.2013
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The portion of harvested wood volume entering primary processing mills in North America that is converted to marketable products, or converted to useful energy, is near 100%. In other words, the wood waste at these mills is near 0%; therefore, in terms of wood use, these are zero-waste facilities. Secondary processing plants are similarly diligent in utilization of raw materials. Mill residues, that for much of the past century represented both an environmental problem and unrealized economic opportunity, are today being fully utilized and provide important benefits.
1.31.2013
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Forests represent a vast reservoir of stored carbon in the United States. Depending on forest management, land use management, and other changes to forest inventories, forests can either sequester or emit atmospheric carbon. Analysis of historical FIA records shows a net gain in forest carbon stocks between 1990 and 2008 of about 2.8 billion metric tons (7%), mainly because of an accumulation of biomass in the Nation’s forests (Heath et al. 2011). Forests sequestered carbon over this period.
1.30.2013
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Are plantations the answer to meeting the world's natural resource challenge?  Please view these slides from a recent Two Sides webinar on Sustainable Plantations
1.28.2013
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The U.S. Environmental Protection Agency estimated that in 2009:
438 million new electronic products were sold;
5 million short tons of electronic products were in storage;
2.37 million short tons of electronic products were ready for end-of-life management; and
25 percent of these tons were collected for recycling.

1.25.2013
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Since January 2011 there has been a 6% increase in North American forestland certified to the Sustainable Forestry Initiative (SFI®) standard. Total SFI-certified acreage is now 192 million acres. During the same period, there has been an 11% increase in the number of SFI chain-of-custody certificates, with more than 2,500 locations now chain-of-custody certified.
1.25.2013
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A 2011 Sustainability Executive Survey commissioned by PE International found that budgeting for life cycle assessment studies has moved beyond engineering and product develop departments to include marketing, strategy, supply chain and sustainability departments.
1.24.2013
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The Myth: Print and paper is a wasteful product.
The Fact:  No. Paper is the most recycled product in the world.

In addition to the sustainable advantage of being made from a renewable resource, paper is the most recycled product in the world.  Since we began tracking how much paper gets recycled In the United States back in 1990, the recovery rate for used paper has increased dramatically.  We’re not only recovering more, but we now know how to get the most environmental and economic benefits from using recycled paper in new products.  Two Sides members support the implementation of effective recycling schemes and the minimization and eventual elimination of print and paper waste in landfills.

1.24.2013
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Trees harvested in the US are used in the following industrial products: sawlogs, pulp (29% of total, and a lot of the residue goes back into papermaking), veneer, composite materials, fuel (renewable biomass), other miscellaneous products.

1.24.2013
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With the rapid development of its economy, China's e-wastes generate at an astonishing speed in recent years.  In 2010, China became the second largest producing country of e-wastes worldwide, generating 2.3 million tons of e-wastes, only second to 3 million tons of the United States.  In addition, large numbers of e-wastes are illegally or legally exported to China annually.

1.23.2013
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Sustainable forests management reduces the risk of forests being converted to other land use, thereby also sustaining various goods and services.
1.2.2013
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U.S. forest-use land increased 20 million acres (3 percent) from 2002 to 2007, continuing a trend that became evident in 2002 and reversing an almost 50-year downward trend. The 14-percent decline in forest-use land between 1949 and 2002 was largely due to forest use land reclassified to special-use areas.
1.2.2013
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An environmental product declaration (EPD) reports environmental impacts occurring during the manufacture and life of a product based on International Organization for Standardization (ISO) Life Cycle Assessment (LCA) standards (ISO 14040 series).  Figure 1 illustrates the relationships between the IS0 14020 Eco Label standards and the ISO 14040 LCA standards. As shown in the Figure, there are three types of eco-labels, only one of which -  the ISO 14025 Type III EPD - is solidly based on LCA. Another standard linked to ISO 14025 is ISO 21930, which deals specifically with EPDs for building products.

12.31.2012
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In this letter to Education Secretary Duncan, AF&PA CEO Donna Harman contests the Secretary's claim that "over the next few years, textbooks should be obsolete".
12.12.2012
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The demand for recovered fiber for papermaking will continue to increase, with most paper/board production increases coming in emerging markets.  Many emerging markets, Asia especially, will have less available virgin fiber.  The recovered fiber share of total fiber will get close to 60% by 2025.
12.11.2012
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In 2010, the global fiber market totaled some 375 million tons.  Recovered fiber accounted for slightly over half the consumption.
12.11.2012
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Recovered fiber demand growth has been very rapid in China from 8 million tons in 1995 to over 65 million tons in 2010.  This development is estimated to continue and the demand is projected to exceed 100 million tons by 2020.
12.11.2012
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An Introduction to the Forest Legality Alliance.   A presentation given to Two Sides members by Ruth Nogueron and Adam Grant of WRI on November 28, 2012.

12.7.2012
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Self-declared environmental marketing claims: the do's and don'ts

11.27.2012
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Q & A on Environmental Marketing Best Practices for Print and Paper.  A fact sheet prepared by Two Sides.

11.27.2012
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Sustainable Marketing Checklist from CSR Europe.  A great tool for those who want to follow best practices for environmental marketing.

11.27.2012
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Data for the year 2011 indicates that 30% of the paper and paperboard recovered in the U.S. went to produce containerboard.  Data for the year 2011 indicates that 30% of the paper and paperboard recovered in the U.S. went to produce containerboard (i.e., the material used for corrugated boxes) and 11% went to produce boxboard, which includes folding boxes and gypsum wallboard facings. Exports of recovered paper to China and other nations absorbed 42% of the paper collected for recycling in the U.S. in 2011.

11.22.2012
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The volume of paper recovered for recycling rose in 2011 to 52.8 million tons, while paper purchases declined.  As a result, the volume of paper estimated to have been disposed of in landfills fell 9 percent in 2011, reaching 18.4 million tons, the lowest level in decades.
11.14.2012
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In 2010, renewable energy accounted for 4.2% of U.S. electricity generation, with 1.4% of that energy from biomass.(1)   The U.S. paper and forest products industry is the largest producer of renewable U.S. biomass energy,  generating 77% of the nation’s industrial  biomass energy.  The renewable energy generated by the forest products industry exceeds all of the nation’s solar, wind and geothermal energy generation combined.(2)


11.14.2012
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By deep reading, we mean the array of sophisticated processes that propel comprehension and that include inferential and deductive reasoning, analogical skills, critical analysis, reflection, and insight. The expert reader needs milliseconds to execute these processes; the young brain needs years to develop them. Both of these pivotal dimensions of time are potentially endangered by the digital culture's pervasive emphases on immediacy, information loading, and a media-driven cognitive set that embraces speed and can discourage deliberation in both our reading and our thinking.


11.14.2012
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The vast majority of deforestation and illegal logging takes place in the tropical forests of the Amazon basin, Central Africa and Southeast Asia. Recent studies into the extent of illegal logging estimate that illegal logging accounts for 50–90 per cent of the volume of all forestry in key producer tropical countries and 15–30 per cent globally. Meanwhile, the economic value of global illegal logging, including processing, is estimated to be worth between US $30 and US $100 billion, or 10–30 per cent of global wood trade.


11.14.2012
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Group chain-of-custody certification allows eligible businesses to share the responsibilities of a single certificate when manufacturing and marketing certified forest products. The group structure allows for pooling of resources and distributed costs. Experience has shown that in some situations the cost savings for each member of the group can be 50% to 80% less than when pursuing an individual certificate.


11.14.2012
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The Myth: Making paper destroys forests.

The Fact: Paper production supports sustainable forest management.

The U.S. paper industry promotes sustainable forestry and depends on sustainable forest growth to provide a reliable supply of wood fiber. Paper manufacturers do this by encouraging forest sustainability through their purchase and use of certified wood fiber and by promoting sustainable forest management policies and practices at home and around the globe. By providing a dependable market for responsibly grown fiber, the paper industry encourages landowners to continue managing their forestland instead of selling it for development or other non-forest uses.

11.9.2012
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The Myth: Making paper is bad for the environment.

The Fact: Paper is one of the few truly sustainable products.

Paper is made from a natural resource that is renewable, recyclable and compostable. These features, combined with the U.S. paper industry’s advocacy of responsible forestry practices and certification, use of renewable, carbon-neutral biofuels and advances in efficient papermaking technology, make paper one of the most sustainable products on earth.

11.8.2012
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The Myth: Paper has a high carbon footprint.

The Fact: It’s not as high as you think!

Carbon footprint is generally defined as the amount of carbon dioxide (CO2) and other greenhouse gases that a person, organization, event or product causes to be released to the atmosphere, either directly or indirectly, during its life. For paper products, this life includes everything from harvesting trees through the manufacturing process to use and disposal or recycling. A look across this entire life cycle shows that paper’s carbon footprint can be divided into three basic elements: greenhouse gas emissions, carbon sequestration and avoided emissions. Each of these elements is influenced by important characteristics that make paper’s carbon footprint smaller than might be expected: it’s made from a renewable resource that stores carbon, it’s manufactured using mostly renewable energy and it’s recyclable.

11.8.2012
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The Myth: Making paper consumes a lot of energy.

The Fact: Yes, but most of it is renewable energy.

Like all major manufacturing, papermaking is an energy-intensive endeavor. The most recent data from the U.S. Department of Energy, Energy Information Agency show that the paper industry is the country’s third-largest industrial user of energy. However, nearly two-thirds of the energy used by U.S. pulp and paper mills is self-generated using renewable, carbon-neutral biomass in high-efficiency combined heat and power (CHP) systems. In fact, the U.S. paper and forest products industry produces and uses more renewable energy than all other industrial sectors combined.


11.8.2012
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Chain-of-custody (CoC) certification is the process by which the source of a forest product is verified. Timber or other raw material from certified forestland is tracked and identified in documentation from the forest through all the steps of the production process until it reaches the end user. Recent data estimates nearly 30,000 CoC certificates have now been issued worldwide (Figure 1).
10.24.2012
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It has been estimated that in 1630, before widespread European settlement of the land occupied by the United States today, forests covered about 420 million hectares (ha), or 72% of the land area. By 1907, that share had declined substantially, but the changes varied considerably across regions. Since 1907, the area of forest has risen in the North but remained fairly steady in other regions. As of the mid-2000s, forests covered approximately 280 million ha, 72% of what existed in 1630. Forest area has remained relatively stable since the mid-1950s, with fairly minor fluctuations; today’s forest area is nearly the same as in 1953.
9.25.2012
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With only 18 percent of total land area, the 20 states that make up the U.S. North support 32 percent of the Nation’s timberland (forest land that is sufficiently productive and sufficiently accessible to produce commercial crops of wood and that is not otherwise restricted from timber harvest by policy or legislation such as designated wilderness or parks).   In the last century, northern forest land increased from 134 to 172 million acres (Fig. 2) while total U.S. forest land remained essentially unchanged. This trend is attributable to a historical pattern of forest harvest, land clearing, farming, farm abandonment, and urbanization that continues to exert influence today.


9.25.2012
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Invasive species are a major threat to sustainable forestry. Over the past century, invasives in the United States have impacted all of the forest ecosystem values that sustainable forestry seeks to ensure. They affect biological diversity, forest health and productivity, water and soil quality, and socioeconomic values. The loss, just in terms of forest products, is more than $2 billion annually.
9.19.2012
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The U.S. Forest Service defines a forested area as "forest land" if it is at least 1 acre in size and at least 10 percent occupied by forest trees of any size or formerly having had such tree cover and not currently developed for non-forest use.
9.18.2012
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Private forests account for nearly 70 percent of the nation’s forestland, and they provide important public conservation benefits. Yet each year the United States permanently loses an estimated one million acres annually to development, and many more acres suffer from fragmentation and unsustainable forest practices.
9.5.2012
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Loss of U.S. forest cover is due primarily to population expansion. From 1982 to 1997, more than one-third of the land converted to urban or developed uses was forested.


8.16.2012
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The new sustainability report from the American Forest and Paper Association outlines the following key U.S. industry accomplishments:

  • Increased paper recovery to 66.8 percent in 2011, nearly doubling our rate of paper recovery since 1990.
  • Reduced greenhouse gas (GHG) emissions intensity by 10.5 percent since 2005.
  • Reduced Occupational Safety & Health Administration case incident rates by 24 percent since 2006.
  • Improved energy efficiency in purchased energy use by 8.1 percent since 2005, while producing 2/3 of our energy using carbon neutral biomass.
  • Increased fiber produced from certified forestlands to 24 percent and increased fiber procured through certified fiber sourcing programs to 96 percent. AF & PA and its members also continued to work with governments and stakeholders on effective policies to combat illegal logging.
  • Reduced water used at member pulp and paper mills by 6 percent since 2005. AF & PA members also have established a new goal to reduce water use by 12 percent by 2020, measuring that progress through effluent discharge as a surrogate for water use.

8.10.2012
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Examining smartphones, tablets, and e-reader use, the 2012 RJI Mobile Media News Consumption Survey finds that nearly equal percentages of mobile media device users (39.8%) and non-users (40.2%) subscribe to at least one newspaper or news magazine.

76% subscribed to a local daily or Sunday newspaper
31% subscribed to a newsmagazine
29% subscribed to a weekly community newspaper
17% subscribed to a national newspaper

8.9.2012
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Research conducted by Triton Media shows that only one in eight North American respondents selected online news sources as the most trusted.  More than 45% of respondents, including nearly 50% of female respondents, said they trusted television the most for news and information, followed by newspapers and then radio.

8.9.2012
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Most deforestation takes place in tropical countries, whereas most developed countries with temperate and boreal forest  ecosystems – and more recently, countries in the Near East and Asia – are experiencing stable or increasing forest areas.
8.9.2012
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About two-thirds (504 million acres) of the Nation’s forests are classed as timberland, productive forests capable of producing 20 cubic feet per acre of industrial wood annually and not legally reserved from timber harvest (figs. 2 and 45).  An additional 52 million acres of forest, reserved for non-timber uses, are managed by public agencies as parks or wilderness areas. Other forest lands on the remaining 191 million acres are not capable of producing 20 cubic feet per acre of industrial wood annually but are of major importance for watershed protection, wildlife habitat, domestic livestock grazing, and other uses and services. More than 90 percent of the “other” forests are in the West, with more than half in Alaska.
8.7.2012
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Total U.S. forestland has remained stable at around 751 million acres over the last 100 years even though U.S. population tripled during the same period.  It is important to note that the 751 million acres do not include forest cover in and around urban areas. Although some urban forests when viewed by remote sensing, meet the criteria of forest (minimum tree cover and area) on-the-ground inspections indicate they are used primarily for non-forest purposes. However, trees in urban forests continue to sequester carbon, reduce energy use, and increase human health and well-being. 

7.26.2012
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Based on the fact that for 50+ years timber land area has been fairly stable and growing stock volume has increased substantially, one might expect that the volume of timber growth would surpass timber harvest. Indeed, this is precisely what has happened—growth exceeds harvest. For example, in 1996 growth exceeded harvest by 49 percent; in 2006 (the most recent year data are available) growth was 72 percent greater than harvest! That harvests of timber are far below growth rates translates to increasing average age of trees in U.S. forests. The number of older, larger trees has been steadily increasing in all regions of the country in recent decades.


7.20.2012
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Timber land area in the U.S. (defined as forest land that is producing or is capable of producing crops of industrial wood in excess of 20 cubic feet/acre/year in natural stands and not withdrawn from timber utilization by statute or administrative regulation) stands at 514 million acres, up more than 5.3 million acres since 1953. Timber land represents 69 percent of all forest land in the U.S.   In contrast to the relatively modest growth in the area of timber lands, timber growing stock volume on these lands has increased at a steady pace for more than 50 years—and is now 51 percent higher than the volume in 1953 (Figure 3).
7.20.2012
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In 2011, SFI North American participants invested $83.2 million for research activities. The total since 1995 is more than $1.3 billion. 
7.3.2012
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The U.S. paper and forest products industry accounts for approximately 5 percent of U.S. manufacturing gross domestic product (GDP); is among the top 10 manufacturing employers in 48 states; and employs nearly 900,000 people earning $50 billion annually.

6.26.2012
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Forest area certified to the Sustainable Forestry Initiative® (SFI®) Standard in North America increased 8 percent between December 2010 and December 2011. By the end of 2011, certified area equaled 196 million acres/79 million hectares, up from 181 million acres/73 million hectares in December 2010.

6.26.2012
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77% of all travelers prefer to have the complimentary hotel newspaper delivered to their room.
6.26.2012
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Total mortality of trees in the U.S. amounted to nearly 7.8 billion cubic feet in 2006, marking the highest level of volume loss recorded to date. In addition to increasing age, wildfire plus insects and diseases are the main factors impacting forest health.

6.26.2012
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About 93 percent of the world’s forest cover is natural forest and 7 percent is planted.
6.8.2012
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Land with trees provides society with numerous benefits including ecosystem services such as filtration of rainwater, habitat for wildlife and pollinating insects, and scenic beauty. When forests become fragmented, neglected, or are converted to other land uses the level of ecosystem services, as well as wood and non-wood forest products, often declines.


6.4.2012
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Tangible materials leave a deeper footprint in the brain.   Business Challenge Virtual media has experienced explosive growth in recent years, while physical media, such as print and direct mail, has declined. The UK’s Royal Mail wanted to understand whether there are any differences in the communications effectiveness of physical and virtual media.
6.4.2012
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- Americans believe envelopes “preserve and protect” our privacy, possessions and identity.
- 86% believe “envelopes provide a safe, secure and private vehicle for communication”.
- 84% believe “envelopes are the most trusted form of communicating the personal and private moments of our lives.
- 81% believe “envelopes protect the most valued of possessions – your privacy”.

6.4.2012
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Recycled fiber is not separate from the industry’s overall fiber system. The diagram below shows that the virgin fiber and recycled fiber systems are really part of a single wood fiber system. Recovered fiber would not exist if virgin fiber were not harvested, processed and placed into the wood fiber system. Likewise, with over 30% of the industry’s fiber coming from recovered paper, the industry would be hard pressed to meet the demand for its products without recovered fiber. Both are required.

6.4.2012
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Print and Paper Sustainability Initiatives (Two Sides member company reports and communications).


5.7.2012
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Two Sides Key Initiatives in 2011-2012
5.7.2012
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Manufacturing computers is materials-intensive; the total fossil fuels used to make one desktop computer weigh over 240 kilograms, some ten times the weight of the computer itself. This is very high compared to many other goods. For an automobile or refrigerator, for example, the weight of fossil fuels used for production is roughly equal to their weights. Substantial quantities of chemicals (22 kg), and water (1 500 kg) are also used. 



5.3.2012
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Electricity used in global data centres in 2010 likely accounted for between 1.1% and 1.5% of total electricity use.  For the US that number was between 1.7 and 2.2%. 


4.29.2012
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Worldwide electricity used by data centres doubled from 2000 to 2005, as shown in figure 1, representing an aggregate annual growth rate of 16.7% per year for the world. About 80% of this growth is attributable to growth in electricity used by servers (almost entirely volume servers), with ten per cent of growth in electricity use associated with data centre communications and about the same percentage for storage equipment. The overall increase in server electricity use is driven almost entirely by the increase in the number of volume servers, with a small component associated with increases in the server power used per unit.

 


4.29.2012
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According to the 2012 Newspaper Platform Usage survey conducted for the Newspaper Association of America by Frank N. Magid Associates, the top benefits of reading print newspapers are the overall reading experience (relaxing and satisfying), the ability to get a complete view of the news and seeing useful advertising.


4.29.2012
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According to the 2012 Newspaper Platform Usage survey conducted for the Newspaper Association of America by Frank N. Magid Associates, respondents preferred print advertising circulars to online circulars because print is easier to use.


4.29.2012
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Quick Facts on Recovered Paper - Nearly 80% of U.S. paper mills use recovered fiber to make some or all of their products. About 140 mills use recovered paper exclusively.  Read more...


4.6.2012
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The executive audience continues to consume most traditional media in printed formats, or via a mix of print and digital media.  When reading general business magazines, 56% stick mostly to print, and 20% consume a mix of print and digital. Similarly, when reading industry magazines, 52% read print and another 20% read a mix of both print and digital formats.

4.6.2012
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Summary table of selected tools (projects, initiatives, labels and publications) to support sustainable procurement of wood and paper-based products.



3.30.2012
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Key facts on deforestation from the 2010 Global Forest Resource Assessment Report published by the United Nations Food and Agriculture Organization
3.9.2012
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Print and Paper makes up about 1% of the average household carbon footprint (Study done in Finland by VTT)
3.8.2012
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E-mail taglines on the sustainability of print and paper
2.27.2012
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This data from AYTM shows that more than half of US Internet users first learn about new brands using offline media including magazines and newspapers.
2.26.2012
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Bills and statements delivered via First-Class Mail are opened more than 95% of the time and, on average, the receiver spends two to three minutes with each piece.
2.26.2012
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Letter to respond to "paperless" environmental claims
2.15.2012
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Print and Paper Sustainability Initiatives and Reports
2.13.2012
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Environmental non-governmental organizations (ENGOs) paper-related campaigns and initiatives
2.13.2012
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Print and Pixel Logic Poster - A Guide "To print" or "Not to Print" Responsibly
2.13.2012
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What is Climate Change?
2.13.2012
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What You Need to Know About Two Sides (February 2012).
2.13.2012
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10 Things You Should Know about Procurement of Sustainable Paper Products
2.10.2012
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Reasons for Family Forest Ownership in the United States
2.10.2012
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Colleges and Universities with Paper Science Programs
2.10.2012
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The Importance of Promoting Sustainable Forest Management
2.10.2012
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Products Made from Wood - A List of Hundreds of Items
2.3.2012
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Mail Matters: Direct Mail and the Environment
1.9.2012
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Total Carbon in U.S. Forests by State
1.9.2012
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Data on Renewable Fuel and Cogeneration of Electricity (2008)
12.16.2011
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Forest Certification Matrix
12.16.2011
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U.S. Forest Area by Owner and Region
12.9.2011
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Facts on U.S. Forest Carbon Sequestion Rates
12.9.2011
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E-Media also has environmental impacts.  Read the full Two Sides fact sheet.


11.12.2011
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Paper is one of the most recycled products in the world.  Read the full Two Sides fact sheet.


11.12.2011
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The carbon footprint of paper is not as high as you think.  Read the full Two Sides fact sheet.


11.12.2011
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Paper production uses a large portion of renewable energy.  Read the full Two Sides fact sheet.


11.12.2011
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Sustainable forest management benefits people and the planet.  Read the full Two Sides fact sheet.


11.10.2011
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Paper is one of the few truly sustainable products.  Read the full Two Sides fact sheet. 


11.9.2011
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Paper production supports sustainable forest management.  Read the full Two Sides fact sheet.


11.9.2011
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